Pepsi Drops Sugary Drinks from Schools Worldwide

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Anti-obesity campaigns scored a direct hit today when PepsiCo said it would pull its sugary drinks from schools around the world. Read More

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Pepsi – Refresh Everything | Facebook
I’m voting in the #PepsiRefresh #SxSW Challenge to help fund @InvisiblePeople! #RefreshGary http://pep.si/9ecexb

Coke, Pepsi like ‘Net gains | ajc.com
Coca-Cola Co. and arch-rival PepsiCo are guardians of some of the world’s most recognizable brands.

Pepsi’s World Cup Campaign Infiltrates Viral Chart – Advertising Age – Digital: Viral Video Charts
NEW YORK (AdAge.com) — Coke may be the official sponsor of the FIFA World Cup in South Africa, but Pepsi’s 2.5-minute "Oh Africa" is the first World Cup ad to make the viral chart, and portends well for Pepsi’s revamped social media strategy.

http://blog.pepsicozeitgeist.com/digital-speakeasy/
New video from Pepsi: http://blog.pepsicozeitgeist.com/digital-speakeasy/–v=AYHNkk8C #refreshmashable

Pepsi to cut sugary drinks from schools worldwide – USATODAY.com
Pepsi plans to remove full-calorie, sugary drinks from schools around the world in the next two years.

Twitter Activity Snapshot

RT @BlackMediaSCOOP:PEPSI pulling sodas from schools worldwide!Good job Pepsi!Meanwhile COKE will let parents/schools choose what they want.
Pepsi Drops Sugary Drinks from Schools Worldwide: It is being done to help fight childhood obesity. In 2006, Pepsi… http://bit.ly/bVcP9G
Pepsi Drops Sugary Drinks from Schools Worldwide: It is being done to help fight childhood obesity. In 2006, Pepsi… http://bit.ly/behItC
Pepsi Drops Sugary Drinks from Schools Worldwide http://bit.ly/9BzdX5 http://bit.ly/goHERE
Fotos do show de ontem do #DreamTheater aqui em Porto Alegre no Pepsi On Stage http://twitpic.com/photos/lucasmmello
RT: @rafajaques: #Megadeth no Pepsi On The Stage em POA – 26/04 – 1o Lote: R$90 / 2o Lote: R$110 / 3o Lote: R$130 #euvou
Manager, Social Media Platforms Job at Pepsi (Purchase, NY) http://bit.ly/aNv2EL
RT @BlackMediaSCOOP PEPSI pulling sodas from schools worldwide! Good job Pepsi! Meanwhile COKE lets parents/schools choose what they want.
Help Soap Box Derby win Pepsi $25k http://tinyurl.com/yax8qr9. Also help Norwood win $250k. http://www.eventfund.com/
Good start 2 day! My fav McD’s crew loves me! Free breakfast today! But, I missed my Pepsi delivery guy by 2 mins. Saw him pulling up!
RT @blackmediascoop: SCHOOL SCOOP: PEPSI pulling sodas from schools worldwide! Good job Pepsi! Meanwhile COKE will let parents/schools choose what they want.
#nowplaying Oh Africa Pepsi Commercial 2010 Messi, Henry, Kaka, Arshavin, Drogba, Lampard and Akon. LOL! Walking pitch. http://bit.ly/cB0MYI
#NowPlaying Discovery feat. Ezra Koenig "Carby", pep pizza combos, diet Pepsi, ciggy & beautiful weather goodmood.
Could this actually be a pro-active corporate move of conscience or am I kidding myself– http://tinyurl.com/create.php #pepsi

News Media

Johnston to Succeed Goodman as Pepsi’s Financial Chief – Wall Street Journal
Pepsi last month closed its purchase of the stakes in Pepsi Bottling Group and PepsiAmericas. Along with the 61-year-old Mr. Goodman wanting to step down …

Nuggets’ win over Washington needs a wake-up call’s help – Denver Post
Nuggets star Carmelo Anthony plays defense Tuesday night against the Wizards' Alonzo Gee at the Pepsi Center. Anthony finished with 29 …

Kerala Assembly panel moots curbs on Pepsi plant – Hindustan Times
PTI Taking serious note of alleged exploitation of groundwater by multinational cola giant Pepsi, a committee of the Kerala Assembly on Wednesday …

Weighing the sweeteners – Baltimore Sun
From Pepsi Throwback and Heritage Dr Pepper to Gatorade and Snapple, sugar is making a comeback – if only in hype-seeking "limited edition" batches. …

Bottler Consolidation at Coke, Pepsi Adds Pressure to Small Players – Wall Street Journal
The recent acquisition of its large bottlers–PepsiAmericas and Pepsi Bottling Group–give PepsiCo control of 80% of its North American distribution system, …

Did Coke and Pepsi Get the Governor to Go Soft on Soda– – Village Voice (blog)
… Paterson recently met with representatives from Pepsi and Coca-Cola and was sympathetic toward their "valid concerns" — namely, that "an excise tax …

Pepsi Ruling May Have Implications For FTC’s Review Of CVS – NASDAQ
Pepsi rival Coca-Cola Co. (KO), which recently announced a deal to acquire the bulk of its largest bottler, is likely to face similar scrutiny from the FTC …

A waterfall of Pepsi at SXSWi – CNET
Pepsi had also sponsored the buzzworthy Foursquare's SXSWi marketing blitz, Tuesday's SoundCTRL music tech event, and one of Sunday night's big parties, …

Cramer’s Mad Money – If Botox Is Coke, Dysport Is Pepsi (3/15/10) – Seeking Alpha (blog)
Allergan's (AGN) Botox has been the leading name in anti-wrinkle treatment, but Medicis' (MRX) Dysport is the Pepsi to Botox's Coke, and is giving Botox a …

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Breaking News: Pepsi

Pepsi out of schools by 2012
PepsiCo plans to remove sugary drinks from schools worldwide following the success of programs in the U.S. aimed at reducing childhood obesity..

Pepsi To Cut Sugary Drinks From Schools Worldwide
Pepsi to cut sugary drinks from schools worldwide.

Pay up for that Pepsi | Peter Preston
Instead of a blanket hike on VAT, a targeted tax on fizzy drinks could raise money and save livesThe idea is alive and living in New York state. Sugary canned drinks ruin your teeth and make you fat. Therefore, like everything else that palpably hurts health, they should attract extra taxation: say one penny per ounce, around 20% more on a 75-cent can of sweet soda. Of course the notion isn’t universally popular. Fox News is against, as it is against almost every policy supported by Barack Obama. But at least nobody can sing the “pain” song too easily.

Pepsi Outdoes Coca-Cola, Plans To Stop Selling Sugary Drinks In Schools Worldwide
NEW YORK — PepsiCo plans to remove sugary drinks from schools worldwide, following the success of programs in the U.S. aimed at cutting down on childhood obesity. The company said Tuesday it will remove full-calorie, sweetened drinks from schools in more than 200 countries by 2012, marking the first such move by a major soft drink producer. Both PepsiCo Inc., the world’s second-biggest soft drink maker, and No. 1 player Coca-Cola Co. adopted guidelines to stop selling sugary drinks in U.S. schools in 2006. The World Heart Federation has been negotiating with soft drink makers to have them remove sugary beverages from schools for the past year as it looks to fight a rise in childhood obesity, which can lead to diabetes, heart problems and other ailments. PepsiCo’s move is what the group had been seeking because it affects students through age 18, said Pekka Puska, president of the group, a federation of heart associations from around the world. He said he hopes other companies feel pressured to make similar moves. “It may be not so well known in the U.S.

Coke plans to follow Pepsi in cost-cutting
Coca-Cola Co plans to buy the North American operations of its largest bottler in a strategic reversal that would close a competitive gap after PepsiCo reached a similar deal..

Pepsi Refresh Project LAUNCHES, Relies On Social Media, Your Feedback For Outreach Projects
The Pepsi Refresh Project formally launched today, utilizing Twitter, Facebook and a Web site to encourage participation. Jill Beraud, chief marketing officer for PepsiCo, blogged on this Web site recently about the ambition, which she called a project in optimism, determined to help get great ideas of community service off the ground. She writes that Pepsi will award more than $20 million in grants “to those presenting the best ideas to improve the communities we call home and, perhaps, transform the society we call America.” Pepsi pledged $20 million to the endeavor in November. Shortly thereafter, it announced it will not be placing an ad in the Super Bowl this year. The New York Times notes that the Pepsi Refresh Project is expected to benefit “local organizations and causes proposed by the public in realms like health, arts and culture, the environment and education.” People can submit ideas and vote on their favorites at RefreshEverything.com..